Latest Influencer Campaigns on TikTok - October 2024

In the ever-evolving world of influencer marketing, brands are constantly seeking new and innovative ways to captivate their target audiences. November 2024 has witnessed a plethora of remarkable campaigns that have taken social media by storm. Let's delve into the top 10 brands that have recently executed standout influencer marketing campaigns, showcasing their creativity and strategic prowess.

Here are 10 brands that invest in influencer marketing :

1. H&M

SophPiper (sophpiper_) showcased cozy autumn fits from H&M in a captivating TikTok video, enticing viewers with her stylish ensembles.

2. Crave

Antoine (antoinebcotes) enthusiastically endorsed Crave, a streaming platform offering a diverse array of content, ranging from Quebec series to Hollywood blockbusters, on TikTok.

3. Genshin Impact

Rosie Somerville (_valentinemoon_) invited her TikTok followers to join the Genshin Impact Europe Campus Tour pop-up, showcasing her excitement for the event through her engaging cosplay.

4. Temu

ElisWatts (eliswatts) shared an enticing £0 Temu haul on TikTok, offering her viewers a unique opportunity to explore the platform's offerings.

5. Tara Jarmon

Pommandarine (Fanny) (pommandarine) showcased a stylish look from Tara Jarmon, a French fashion brand, in a TikTok collaboration for Breast Cancer Awareness Month.

6. Adobe

Chris Priestley (chris_priestley) demonstrated the power of Adobe Photoshop's new generative workspace, creating a spooky Halloween image in a captivating TikTok video.

7. Booking.com

Elias Herrera (elias_filmz) took his furry friend, Bruce, on a sponsored vacation, courtesy of Booking.com's pet-friendly hotels, in a heartwarming TikTok video.

8. Mixa

Cynthia Blin (cynthia__blin) shared her new anti-imperfection skincare routine from Mixa, with her father's approval, in an engaging TikTok video.

9. La Banque Postale

Deujna (deujna) promoted the League of Legends Banque Postale Coupe de France final, encouraging viewers to tune in to the event on Twitch and France.TV.

10. Gymshark

McKenna Crisp (mckennacrisp) showcased her Gymshark outfit in a "get ready with me" TikTok video, inviting viewers to join her for a push day workout.

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As Instagram continues to dominate the social media landscape, brands are increasingly leveraging its platform to create innovative and engaging influencer campaigns. As we move forward, it will be exciting to see how these trends evolve and which new strategies will emerge in the ever-changing world of Instagram influencer marketing.